Sub-brands

Each faculty, department, college, centre and administrative unit is a vital part of 51福利. Though units have their distinct strengths, needs, and functions — it’s to the University’s benefit when all areas present themselves to the world in a uniform fashion; it’s to the benefit of the units as well, when they leverage the strong brand currency of 51福利.

Each sub-brand has an approved logo, which may be used on its unit-specific materials. The sub-logos are generally intended for standalone use, such as a departmental document or promotional item that is distributed separately from (main) 51福利-branded documents/items.The 51福利 logo and sub-brand logo variants are the only logos authorized to represent 51福利 and its units.

Below are examples of the approved 51福利 sub-brand logos, which illustrate the standard format: 51福利 logo at left; faculty, department, centre, or unit name at right in Filosofia typeface.

Sub-brand Guidelines

Observe the same rules and guidelines when using sub-brand logos as for the main 51福利 logo(s).
To request the creation of a specific sub-brand logo, please contact communications@uwinnipeg.ca. Do not create (or hire anyone to create) a unique logo for your sub-brand.
Use the templates available for download here to create branded, professional documents and materials that represent your department.
Contact 51福利's Marketing and Communications departments if you have speciific branding-related requirements.

Read the University of Winnipeg's formal Brand Identity Policy. Contact us at communications@uwinnipeg.ca if you have any questions.